Tactical advertising based on special occasions is a great opportunity to take your brand further. But very few manage to do it right.
Here are a few brands who got it absolutely right on Gandhi Jayanti. Has your brand done something phenomenal too? Do share.
Fevicol
Fevicol is always at the forefront of memorable advertising.
Fevikwik
This is what their sister brand did. Another winner!
Indigo
Indigo. They kept it simple and stark while remaining within their brand parameters. Perfect way to build the brand.
Greater Mumbai Police
Who would have thought that a government organisation could get this creative!
Dunzo
This Bangalore based food and grocery delivery company added value to the day by this relevant social message
Kia
Tilt your screen to see it from below… and Voila!
Lenskart
The height of simplicity, this didn’t even need the brand name. For me this is the winner.
So which one is YOUR favourite? Do share!