What’s common between McDonald’s and the road? The yellow lines of course!

When you are so high up, that people look like fleas!

It need not be Big and Bold. Small and Subtle can be equally effective.

Kitkat has long been at the forefront of innovative advertising. Here they are, taking advantage of the fact that the bench woodwork looks uncannily like their product.

Wonderbra, in case you don’t know is a lingerie brand that sells bust enhancing bras. They created this idea at the metro stations. While the yellow line tells people how far from the track they need to stand, a second yellow line was used to demonstrate that those who use the product need to be even further back.

This was executed in India by a hair care product brand. Eye grabbing, isn’t it?